About

This is default featured slide 1 title

Go to Blogger edit html and find these sentences.Now replace these sentences with your own descriptions.

This is default featured slide 2 title

Go to Blogger edit html and find these sentences.Now replace these sentences with your own descriptions.

This is default featured slide 3 title

Go to Blogger edit html and find these sentences.Now replace these sentences with your own descriptions.

This is default featured slide 4 title

Go to Blogger edit html and find these sentences.Now replace these sentences with your own descriptions.

This is default featured slide 5 title

Go to Blogger edit html and find these sentences.Now replace these sentences with your own descriptions.

Tampilkan postingan dengan label Networking. Tampilkan semua postingan
Tampilkan postingan dengan label Networking. Tampilkan semua postingan

Rabu, 04 Mei 2011

Don't Leave Word Of Mouth Referrals To Chance

One of the simplest & most cheap ways to fill your practice is by using your current client database as your personal sales team. In the event you don't have lots of clients yet & you are still in the market research phase, you can use this on those clients with whom you are doing your market research.

Let me describe more.
Getting in front of your ideal clients takes work, time & funds. Blogs, sites, Facebook, networking, promoting talks etc. - you get my drift. This is all work. Getting a new client takes way more work than retaining a current client. , always keep in mind this!

Would not it be great if your clients, who know, love & trust you would rave & refer people to you on a regular basis?

One time you have locked in your ideal client you will come to be their trusted advisor/go to person because they know you, they love you & they trust you. This is why your client's come back to you.

The solution...Why leave the referrals to chance? In lieu, be transparent along with your clients from the get go about referrals. Plant the seed early in your client relationship that you will often ASK for a referral, & let them know that is largely the way you build your practice.

It makes sense that in the event you have given exceptional value & created raving results for your clients, they will become a raving fan. Issue is, one time your client has done their session with you, they are bombarded with countless distractions & you have left the top of their mind. &, lots of holistic therapists feel shy or awkward about asking for referrals, preferring in lieu to hope & pray that their clients will generate new leads for them on a whim.

Now, take it step further & make it simple for your client's to refer to you. Educate them exactly on the type of person you help. Tell your clients how much you love working with them & let them know that they are your ideal type of client & why. Give them some of your savvy business cards. Make sure your business cards define the exact client you work with! &, train them on how to describe what you do so that you can control how your services are being shared. & finally, don't forget to put a process in to place to reward your clients for promoting you. Make sure you follow up with a thank you card or be unique & send them something that will have you stand out - try a film card, a coffee card, or their favourite bottle of wine.

Ask them if it is all right with you to check in with them - as a habit to see in the event that they can think of anyone who would be a lovely referral. The client will think about this throughout the period of the time they are working with you. Each time they talk to you or think of you, they are going to be thinking about doing "their part" in helping you build your business through referrals.

Selasa, 03 Mei 2011

Corporate Invitations - What Are They Used For?

Corporate invitations do not must conform to this strict view though - they can be any kind of format, with the objective being to make definite excitement in the event being advertised & aiming for a high visitor list turnout. The invitation is the preliminary touch point for the event & the style & class of the invite ought to carryover through to the event itself. The invite may conform to the corporate style of the inviting company, or it might have a style of its own representing the event itself.

The phrase 'corporate invitations' is broad & covers a variety of products. So when a company offers corporate invitation design or printing service, what might this cover?

 of the most common types of corporate invite is an invitation card. This is usually a reasonable sized sturdy card, perhaps five x 7 inches in size & 3-400gsm in weight). It is normally stand alone, with all the company & event details including venue, time & date as well as RSVP knowledge. Stylistically the card needs to be well designed & be of nice quality to promote the merits of the event.

A corporate invitation is usually an invitation to a function - a corporate event, a networking event, an award ceremony, charity dinner, fundraiser, golf game, press conference, or product preview. A corporate invitation could be for a business milestone like a new office or premises opening. Sometimes businesses run team building events for their suppliers or throw a party to celebrate nice annual results. The huge majority of these events are free to attend, & are funded by the inviting company. That doesn't mean to say that charging for an event is impossible, but that events requiring additional payment may require additional marketing on top of the preliminary invite, which makes it a slightly different proposition.

Usually, corporate invitations are extended from a company to an individual. On the whole, these would be individuals working for a company that has a business relationship with the inviting company, which is what brings the invite under the 'corporate invitation' banner. Other communications from the business to an unrelated individual or customer would be much more likely to be under the aegis of sales or promotion communications. These B2C communications have a different emphasis & purpose when they are created, which is part of the design method. The invitee is normally expected to be representing their company at the event, to what extent depends on the nature of the event - whether it is designed to be a fun event or a serious business exchange.

You ought to now have a better grasp of what constitutes this type of invite & know what you are looking to specify in the event you are ever asked to generate for your company.

Senin, 02 Mei 2011

If You Provide Value, the People Will Come

Network Promotion is a people business. It is called "network marketing" because you are building networks - providing personal value to those around you. People drive your business. People buy your products. People join your opportunity. Without people, lots of people, your business will fail. In human relations, it is crucial to help people feel important. Now, I am not speaking about flattery or dishonest modification for the sake of pitching your products. That sounds something like this: "hey, how are you? I love your jewelry - incidentally, do you know somebody looking to lose twenty lbs?" as you are speaking to the obviously overweight person at the check-out line. Don't do it. Don't do it. It is modification and people are not that dull.

You must actively look for what is lovely and build on that. Take a honest interest in people for who they are - not for what you can sell. In our culture they are always looking for a value - how about this? Be the worth. Provide value wherever you go.

Why? Because I took an hour to listen, to honestly love another. Walking downhill from the park I ran in to an elderly gentleman who stopped me dead in my tracks with an, "you are from India?" They was so excited about meeting another Indian they had to invite me back in to the park for a chat. They talked on and on for another hour or more - about his life as a gold, silver and diamond dealer in the diamond district in Manhattan. They talked about purchasing and trading gold, silver, diamonds - about the ridiculous mark-ups in cost and how simple it was to sell gold and silver. I learned more about the gold and silver business in that hour than I could ever learn alone in a life-time. Again, they was so impressed with how smart I was they offered to show me around the diamond district's wholesale dealers! Again - I had barely said a dozen words but I took time to listen and to show genuine love and respect to another.

I was sitting on a park bench taking in the stunning view of the river yesterday after my morning exercise class when an elderly Russian woman came huffing and puffing and sat down right next to me. He was friendly and chatty so they got to speaking - about her life. Growing up in Estonia, raising her children in New York, retirement, her husband. When it came time for me to leave, he still kept speaking. You know what? I did not try to sell her anything - listened to her life story. He thought I was the greatest thing since sliced bread. He told me I was smart, stunning and smart. Truth is I barely said a dozen words - but I was smart and exquisite.

This is what I mean about being a value - sowing seeds of friendship and respect wherever you go. People will keep in mind you for a long time. Take time to understand people and to make them feel important - because God created us in His picture.

Minggu, 01 Mei 2011

Let People Chase You!

Be serious about your business & let people know that you are looking for serious & committed people to join your business ONLY. In case you appear needy to people, you put your prospects in control of you which lowers your chances of sponsoring them.Stand tall & proud. Assert yourself with confidence. Do what you can to keep away from a lack mentality, because in case you get hung up because somebody declined your offer, then you don't have a abundance mentality, understand that there's more fish in the sea! There's always more people out there who would be willing to join your opportunity. A abundance mentality can help you cease getting frustrated at every ''no'' you get, it helps keep you motivated & makes you look more attracting to your prospects!

Wouldn't it be lovely if it was other people chasing you for knowledge about your opportunity versus you going out there & pestering everyone about it? Of work! That would be a dream come true for network marketers! & you know what? It is not as much as a fantasy as would think. Frankly, lots of it is posture & the abundance mentality. Those things are what lots of people in this industry lack.

There is much more to understand about this powerful change in mindset.Quite lots of this I learned from my team leader Ray Higdon & from this program called "Magnetic Sponsoring" by Mike Dillard. I have been doing Mike Dillard & Mike Weiser's Black Belt recruiting work recently, I highly recommend it! Some of the best training you can ever have is mindset training! Without a lovely mindset, you cannot expect to get anywhere in this industry!

It is the dearth mentality that lads most network marketers to walk away from their business & makes the remainder of us look bad when those statistics add up! Keep in mind, no "fails" in network marketing, they quit! There's lots of "skeptics" of mlm who will try to bring you down, while some of them do express legitimate concerns when it comes to companies that are scam, it is vital to keep in mind that as long as you make positive to enroll with a legitimate company & keep your efforts consistent, you WILL have success!

Sabtu, 30 April 2011

How to Land a Sponsor: Deadlines and Commitments

If a customer or a sponsor is not calling you back, lots of things could be happening. It is like a man that you are interested in not calling you back after a couple of days., possibly they are busy. Possibly something happened in the company that you don't know about. Did the person get fired? Or did they get promoted? There could be issues that are happening that you very certainly have no idea about. So, to understand what is going on, you require to have a relationship with them. Did I say that ? In the event that they haven't called you back, you require to be very clear in an electronic mail or a voice mail saying, "I have a deadline. give me an answer either way--yes or no--because I require to move on." People actually like to be taken off the hook. In case you tell them you are moving on, they could step up to the plate and say, "Wait. We are in. They must get our ducks in order." Don't rush to judgment. Have a conversation.

Even though you may require to tip-toe around your sponsor, it is important that they know you have a deadline. Be direct with them about your deadline and what you require from them. Don't let people walk all over you.

But before you keep going back and forth to the sponsor, be positive that all of your media commitments are in place because a sponsor won't feel comfortable giving you money in case you do not have your event or book tour secured. They are not interested in someone who is not 100 percent there.

When to follow up? What I am liking to do is tell people, "I have a deadline, so I require to have all of my media in place because I must tell the media," if there's magazines and other outlets involved. Always give yourself a month or as a cushion because even in case you have a deadline, they may not be able to keep to your deadline. But in case you have a cushion, and you feel it swinging your way, you have a little little bit of leeway. Keep in mind, you require to make positive that you are going to follow up, be direct, and be clear about your needs. Don't waffle.

One time your sponsor knows that you have all the cards in place, they ought to be great about getting everything to you on time. If not, don't be afraid to be straight with them and tell them what you require and when.

Jumat, 29 April 2011

Are the Best Networkers Extroverts?

The thing is (& this annoys me) there is an industry pandering to the perception that introverts are shy, unconnected & get overwhelmed by meeting lots of people - & so need assistance to network. The industry also has the solution - lots of books, articles & products to help introverts feel happier about networking & 'working the room'.

As I slumped in my chair, exhausted after another evening of 'working the room', I was pondering whether I am an extrovert or an introvert - & whether this had any relationship to my ability to be a nice networker.

I have numerous issues with this perception. First whether you are an introvert or an extrovert has NO bearing on whether you make a great networker. Yes, no bearing. Whether your natural preference - as defined by Jung - is for introversion or extroversion, this has no correlation along with your ability to build & maintain relationships. While an introvert has a preference for a tiny circle of close & deep friends, & extrovert has a preference for a bigger circle of friends but less deep friendships. If the key to being a great networker is to have strong relationships with the individuals who can help your business or career, then I need to both an extrovert & an introvert.

Jung's definition of extroversion is where people are energised by the company of other people. Introversion is the opposite - where people are energised by their own company. Jung did not say that introverts or extroverts have more or less social confidence, or that either is any better at growing mutually beneficial relationships. So why do people assume that extroverts will happily work a room & introverts hate working a room?

The other reason I get angered by this perception that introverts need assistance to work the room, is the assumption that to network you need to work the room. Not so. I am thought about by plenty of people to be a true connector (as defined by Gladwell in 'the tipping point') & someone with an brilliant tiny black book of contacts. 100% of my new business comes to me from existing clients & my network, a few key relationships. However, I seldom work the room - & when I do, I find it exhausting. I normally need an hour or so to myself to recharge after a few hours of 'working the room' with plenty of people I don't know. I now tend to make use of online tools & personal recommendations to find the right people for my business, than the random nature of working the room at a conference or mix & mingle type event. When I have identified a key relationship, I will then progress the relationship by 1-2-1 meetings.

Kamis, 28 April 2011

The Checking In Email

Networking is a dynamic tool for making the right connections and doing profitable business. Individuals, organizations and companies can revolutionize their business and social practices by effective networking. Developing and strengthening relationships are key when making connections. It is important to identify and be aware of resources and individuals who can assist in networking objectives. of the ways to implement this is following up on a consistent basis.

But do not be fooled, the follow up directly affects the nature and success of the relationships. of the best ways to keep in contact is through e-mail and social media outlets. Using these technologies can assist in staying organized and effectively managing groups and contacts. It can also expand your efforts on a national and global scale.

After a networking event and follow up e-mail, it is highly suggested that individuals and companies reach out to their contacts on a persistent basis. The follow up needs to be specific and strategic to gain the most desirable result. In the work of the checking in process, draft up an original and tailored message. This may need more work and time but can also produce the best responses. Focus on the nature of the relationship and the networking benefits for both parties. Share relevant and valid information or referrals and offer needed assistance.

Listed below are ways in which individuals and companies can make strategic connections and relationships in their networking schemes.

Sending out a blanket statement or general message does not strengthen a relationship. It does not provide a call to action. Writing a more personalized and tailored message which focuses on the individual, leads the networking in the right direction. It creates a stronger and more memorable impact. Your counterpart can basically find the extreme value in the relationship.

Before writing the message, think about re-visiting your counterpart's company or personal net site. Also view their online social media profiles to identify key updates. Have they been hired in a brand spanking new position within their company? Have they graduated or received a certification? Have they moved to another city or state? Have they joined an online group or organization? Be familiar with their products, services and target audiences. Which industries do they represent? What type of products do they manufacture or sell? What type of services do they offer? How do these services benefit their target audience? Find ways of cross marketing, cross networking for added opportunities and partnerships. Check out their current list of events and postings.

Rabu, 27 April 2011

Is Fear of Criticism Holding You Back?

For lots of, the fear of criticism, and being judged by others, is to keep people from trying anything new. Stepping out of the "comfort zone" of your usual activity can make you feel vulnerable. Mistakes are feasible when you are trying something new or different. But REAL life is about growing, and you cannot grow in case you are continuously doing the same thing. Life becomes mundane and boring.

 thinking about the word "criticism" makes people feel uncomfortable. In case you can in lieu think of the word: "critique" in lieu, it can help you back off from intense emotions and fear about being receiving a negative evaluation. Recognize that a critique will give you valuable insights, from another person's viewpoint, about something you are doing. At that point, it is up to you to pick whether there is validity, or helpful commentary. Understanding that the motivation behind the critique can be beneficial. If anyone will benefit by denigrating your performance, their critique tells you more about THEM than about your performance!

It is been said that the THIRD strongest fear is the fear of death. Did you know that #1 is fear of public speaking, and #2 is fear of walking in to a room filled with strangers? Those fears are the definition of what an entrepreneur must do in the event that they are networking, and meeting new people. Those fears often keep entrepreneurs from success because they don't go out and market their businesses. That fear is holding you back from attending activities where you can meet and interact with new people!

In case you are at a point where you won't try new activities because you are afraid of criticism and networking, there's some effective leading edge, proven methods to help you release the fear. EFT, Emotional Freedom Technique, is a self-administered technique that can help you shift your feelings of fear.

It is also called "tapping" because that is what you do. There's specific meridians that run through your body. These are some of the same places that are used in acupuncture. With tapping, you forgo the needles and in lieu tap on specific points on your body while deliberately experiencing the "feelings" that are bothering you. While tapping, you may find spontaneous thoughts and feelings may arise that will lead you to understand the underlying causes of your issue. With that understanding, the fear is often released  immediately! While tapping, and going through this method, you will find your emotions around the issue shifts, diminishes or disappears ! For some people session can make a profound difference; for others it may take lots of sessions (that can be over a period of hours), or days. In definite circumstances it may take longer. But the bottom line is EFT WORKS for most people.

Selasa, 26 April 2011

Referring Business - Strategies to Achieve the Best Results

It is often said that excellent news travels but bad news travels faster. This quote is so true when it comes to businesses that provide services to the public such as Actual Estate Agents.

Referral business eventuates when a consumer has had a past pleasant experience, been given the right advice or basically been treated respectfully by their service provider. This endows the customer with a high level of confidence allowing them to refer their friends, relatives and colleagues to the same business feeling comfortable in the knowledge they will even be treated in the same manner.

Nice referrals benefit all of the parties involved. The person giving the recommendation has a great sense of self-satisfaction of having the ability to provide some important and reliable information to their friends, relatives or co-workers and the person receiving the referral is obtaining valuable information that will let them have smooth and pleasant transaction. The company is also receiving a new contact and possibly new business from the referral.

People will always deal with somebody they trust over somebody unknown and often this trust is based on recommendations from other people's experiences, therefore referral networks are of the best ways to find and utilise the services of so plenty of new and different businesses. The company receiving the referral not only receives the new business from the referred client, but it also provides valuable feedback letting them know that the services they are offering are being well received by their consumers.

In order to give an effective referral to your relatives, mate or co-worker, it is important to not only tell them about the business you have used, but to also share with them the experience you have had, why you are offering them the information and what benefit they are likely to get by using the company you are referring. The more your mate understands about the type of service you have received, the more likely they are going to be to make use of your contact. In case you sound like an commercial for the company, it is likely that your mate will basically tune out and then miss the chance of working along with your colleague. Passing on the contact details of the business is helpful to your mate however you could also ask them if your contact can get in contact with them directly. This saves your relatives and friends of having to save the details and contact the business at a later date.

The referral network to any business is vitally important to its success in any market or financial surroundings, and because businesses understand the true value of a referral, they will often reward you for taking the time to pass the referral on to them. So keep in mind to listen to your relatives and friends and be open to passing on the details of businesses you have historicallyin the past worked with.

Senin, 25 April 2011

Summer Networking

For slightly more formal networking events, such as light fare & drinks on the back patio of a restaurant, lighten up your normal networking outfit. Lightweight khaki or linen pants along with a crisp cotton button-down shirt with the sleeves rolled up to your elbows looks professional & yet still a bit laid back & approachable. White is classic, but can look glaring outside in the bright sunlight. For a pleasant twist go for light pink, blue or yellow. Or, another lovely option is a white shirt with a wide blue pinstripe. Don't skip the tie. To make it look appropriate for summer, look for in a light or bright color. For example, a blue & white striped shirt looks nice with a yellow tie that contains a box pattern. You can do a polka dot or paisley pattern, even with a striped shirt, because this introduces a used pattern in to the mix & breaks up the stripe. Before attending your event, you can also experiment with different types of tie knots. The Pratt & the Four-In-Hand are both knots that work well for networking events. Pair this look with boat shoes or leather loafers in a shade of brown or grey. Steer clear of black, as it often tends to look to heavy & formal.

One of the most popular query asked when it comes to outdoor business networking events in late August & early September is, "is it all right to wear shorts?" You may keep in mind that a couple of years ago, President Obama wore shorts to a summer golf outing, & plenty of people raised their eyebrows. But the President's normally impeccable manners did not lead him astray. It is all right to wear shorts to an outdoor networking event, such as a round of golf or a barbecue. The key is to select shorts with the correct length & cut. A neutral shade & fabric, such as khaki or olive green, is key. Denim is not a lovely suggestion here. Look for shorts that hit an inch above the knee, have a neat hemline, & don't cling to your legs. Avoid gigantic cargo pockets in favor of a cleaner look. Pair shorts with a pleasant polo shirt, & be definite to tuck it in & wear a belt. Some athletic companies, make excellent dry-fit polo shirts. These are a great option when it is hot outside, because they look nice & professional while wicking moisture away from your body to help keep you cold & dry.

Now, what if your networking event is at the opposite finish of the spectrum, & is tremendous casual, such as a beach volleyball game? Well, you do must permit practicality to dictate your look here, so initially, wear your bathing suit under your clothes. As a rule of thumb, it is always best to wear neat & well-pressed clothes to any business event. So if your bathing suit is looking shabby & faded by chlorine, it may be time to invest in a used. Over it, wear a comfortable lightweight pair of linen or khaki shorts, as well as a cotton sport shirt. Stick to light colored fabrics, since you will be out in the sun. Flip flops are appropriate for the beach, but stick to leather ones than cheaper plastic ones. It is also best to leave any metal jewelry & accessories you have at home, as these tend to emit a unusual scent when they get sweaty (it also guarantees that you keep them safe). Make definite to wear clothing that allows for freedom of movement, as you will have much more fun & be much more successful at networking in the event you can comfortably participate in the planned activities.

Minggu, 24 April 2011

Can You Really Do It Better?

A leadership role in any type of group, whether it is your business networking group, religious organization or hobby-related club, places you in a position to balance the needs & desires of lots of people while striving to accomplish a main objective. Pulled in different directions while trying to stay on work is challenging but this is where the personal growth happens & the longer you stay at it, the more social maturity & wisdom is derived from it. Being the focus of attention, gaining the respect of others, learning people-skills while being in charge is what lots of people in business strive for but few will actually take the leap in to becoming a president, vice-president, team leader or moderator. Why?

Have you ever sat through a group meeting & thought to yourself, "I could run this meeting more effectively" or "If I were in charge, I would not do it that way...?" They probably all have had thoughts like this because it is simpler to be a "sideline coach" than to be the actively engaged in the activity & responsible for the finish result. Lots of groups are comprised of critics than "do-ers" & I am not surprised when I listen to jogging out of a networking or business meeting on how great the meeting would have been if only so & so had completed it this way. My knee-jerk reaction is to recommend to the person to go ahead & take charge in lieu of complaining & see if it is as simple as they think.

In the work of a presentation, I asked a networking group of 25+ people that in the event that they were interested in building character & quickly improving their people skills, to raise their hands & the whole room did. Then I explained the quickest way to build these attributes & skills was to take on a leadership role & only a few hands stayed up.

Why don't they have more leaders? The answer is three-fold: responsibility & work are the first. It is the responsibility of the leader for organizing the group, getting the job completed & for how things turn out. You are the person people will turn to for answers when things don't come out as expected. The leader puts them self & their integrity on the line & which is a giant weight to bear. The work involved is always way over expected; I have seldom heard someone say it was less work than they anticipated. The third & most significant part of the answer is fear; fear of failing, not doing a lovely job or not doing as lovely a job as the earlier leader. Fear that they don't measure up, that they will appear foolish or inadequate; it is a kind of stage fright which theater people deal with regularly.

Those contemplating a leadership role ought to understand that in managing a group of adults you will encounter the whiners, critics, supporters, spectators, those that engage & those that may undermine your efforts. One time you understand roles that people play, it becomes simpler to manage & work with them because you start to understand their priorities. Are not these the same "characters" you encounter in life, in a business deal or on holiday? As a leader you learn to compromise, change your agenda & drive toward a specific target in mind. Fabulous judgment can be developed as a leader & worth taking on the role at least one time in your life. You may not be as effective as you thought but you will have learned an fabulous amount about yourself, other people & group dynamics.

Sabtu, 23 April 2011

Manage Your Referrals' Expectations

In a recent conversation, a colleague of mine was lamenting over a situation they found herself in. They told me that they had a brand spanking new client that took up an amazing amount of her time & that of her staff. The client was sometimes belligerent & demanding to the point where each interaction consumed most of my colleague's energy & her day.

I asked her why is they working with this particular client? They replied that it was a referral from an excellent mate & they did not require to disappoint her mate who was & a major source of business referrals.

As the story unfolded, it turned out that the source of the referral "oversold" the prospect on my colleague's company's services & abilities. The prospect was left to think that my colleague's company could do  anything, in record time & that they would be at the prospect's beck & call. This created a uncomfortable situation for my colleague who decided they was going to "grin & bear it" until the project was done.

Over the years, much has been written about the importance of exceeding your customer's expectations. While this is brilliantly important in business when it comes to networking, you must first manage the expectations of your potential customer by educating the source of the referral, first.

For example, your referral source may be so excited to give a referral to you that they over-state your abilities & availability. On other occasions, the source may tell the prospect that you have the "lowest price" while that may not be the case. Because they are being referred by somebody who they know & trust, sometimes the prospect automatically expects a discount or some other kind of special service or perks. In most cases, this will happen because of the source's over-statements before they even gave you the referral & always because of a lack of understanding between you & the referral source.

Since the prospect is coming to you by a word-of-mouth referral, the source must always communicate correct knowledge about you & your business to those they are going to be referring. You require to tell your source exactly how they ought to promote you, what to say & how to say it to a prospect, before they even speak to the prospect. You also require to tell them what you will say & do for that prospect when they communicate or meet with you after the referral is made. That way there's tiny or no misunderstandings & the expectations are set between the people involved.

Don't be of the The World's Worst Networkers & leave it up to the referral source to figure it out or, even worse, leave it up to chance. By teaching your source what to say, how to say it & what you will do for the prospect, it will make it simpler for you to manage, meet & exceed everyone's expectations.

Jumat, 22 April 2011

Get Out There!

I am always telling my clients that they require to get 'out there'. Basically said, I do know. What I have learned, though, is that they don't know where & how. Here are some key tips for you - so you can create the KLT fact (know, like & trust). People do business with people they know, like & trust.

Are you hiding behind your computer & thinking you can grow your business that way? Is that part of your comfort zone because you don't know where to go & what to do when you get there - when it comes to promotion your products & services?

Generate, & send, a every week ezine (newsletter) & be consistent about it - You know, by now, that my ezine comes out every Thursday at two:00 p.m. EST - & when it doesn't, I get e-mails from people asking in the event that they have been dropped from my list because they didn't get it on any occasion. People come to expect it - because there is always lovely, solid content which is helpful to them in growing their business & become a rich woman leader. They come to know me & what I must offer. What about you?

Receive a business card & carryover them with you at all times. It is unbelievable to me how lots of ladies entrepreneurs I meet, out & about, who don't have a business card with them. Come on! Receive a professional business card - & be definite to make use of the 'real estate' on the back of it, - & have them with you at all times - in the automobile, in your purse - in all places. It is 'client attractive' to make it simple for people to connect with you.

Get booked for interviews on radio & TV. Lots of, lots of people listen to weblog talk radio these days - there is a lot to learn from the various specialists who are being interviewed. You require to be of them. google 'blog talk radio' - find the section that fits with the work you do - listen to some of the shows to be definite you have synergy with the host & select that you can bring value to that person's show - & make contact. Get speaking!

Generate a 'free gift' & have it available on your web-site. way to 'get out there' & get known, is to be driving traffic to your web-site on a regular basis - through your business card, your ezine, a public speaking event, a radio interview, etc. Get people to your web-site so you can grow your list - & be definite to offer a free gift (a document, a CD, etc.) that has great content for your prospects.

Public Speaking. We have talked about this before - as an entrepreneur who wishes to grow their business & earn more money, you have got to get out on various stages - to generate awareness about who you are & what you require to offer. Generate a signature speech, generate a list of the stages you require to be on - & get going.

Volunteer. I think in the universal principle of giving back - volunteer your time or services to an organization that aligns together with your values. As a new entrepreneur, don't 'sign up for life' - but, , manage your time & energy so that you can have a 'presence', give something of value, & still have lots of time to be working 'on' your business.

Pick up the phone! Yup - that is what I said: pick up the phone! I often surprise clients, on a Friday afternoon, when I randomly pick a name & call them to chat & see how they are doing. Or I call anyone with whom I have developed an e-mail or social media relationship, & make arrangements for a coffee date - taking it to the next level. Get out there.