A couple of years ago, I was speaking to a couple in my travels, & they indicated they were in the market to buy a franchise. I have been retired some time, & I am no longer franchising, so I didn't offer them of our franchises. They appeared like lovely folks, & they got to speaking about how they were shopping around & trying to decide which sort of franchise to buy. They had finally limited their choices to different industries, & different companies.
But still, they weren't positive in the event that they needed to expand their horizon. They told me they had bought all of the franchise directories they could find, & all of the business opportunities & franchise opportunity magazines at the local bookstore. Yes, that makes sense to me, & then they asked if I thought it might be a lovely suggestion to attend a franchise expo. Yes, that is as well as a lovely suggestion, but I have some additional concerns about this, & I'd like to go over them with you.
It is simple to weed out the shysters, & the commission based salesman, from the legitimate franchisors which are looking for high quality future franchise owners. So yes, it is worth taking a trip to of these franchise expos, spending the day, collecting business cards, brochures, & doing some research on a number of the companies. Indeed, I would recommend doing this. You see, it is hard to know what is, & what is not a lovely investment merely by reading a small blurb not over the size of a classified advertisement listing with various business statistics about each company.
You see, often franchise expos & business opportunity shows are filled with speedy speaking sales people. It is nice to go in see what is available, but you need to take it all with a grain of salt. There is some fraud going on with plenty of of the verbal promises the salesperson on the sales floor of the business opportunity & franchise Expos make. In fact, a critical thinker as well as a skeptic can learn all the tricks of the trade, & actually benefit well from listening to all the sales techniques.
Sometimes it makes sense to go look at a number of these companies, & see what they are up to, so you can better understand the whole process. As a former franchisor, I had participated in a couple of franchise expos, & I was embarrassed by a number of the competitors at the expo, & their sales tactics. Nevertheless, there were other legitimate franchisors there like myself, & it is fascinating you have the lovely companies that care alongside the companies that are out to make a speedy buck. Indeed I hope you will think about all this & think on it.
But still, they weren't positive in the event that they needed to expand their horizon. They told me they had bought all of the franchise directories they could find, & all of the business opportunities & franchise opportunity magazines at the local bookstore. Yes, that makes sense to me, & then they asked if I thought it might be a lovely suggestion to attend a franchise expo. Yes, that is as well as a lovely suggestion, but I have some additional concerns about this, & I'd like to go over them with you.
It is simple to weed out the shysters, & the commission based salesman, from the legitimate franchisors which are looking for high quality future franchise owners. So yes, it is worth taking a trip to of these franchise expos, spending the day, collecting business cards, brochures, & doing some research on a number of the companies. Indeed, I would recommend doing this. You see, it is hard to know what is, & what is not a lovely investment merely by reading a small blurb not over the size of a classified advertisement listing with various business statistics about each company.
You see, often franchise expos & business opportunity shows are filled with speedy speaking sales people. It is nice to go in see what is available, but you need to take it all with a grain of salt. There is some fraud going on with plenty of of the verbal promises the salesperson on the sales floor of the business opportunity & franchise Expos make. In fact, a critical thinker as well as a skeptic can learn all the tricks of the trade, & actually benefit well from listening to all the sales techniques.
Sometimes it makes sense to go look at a number of these companies, & see what they are up to, so you can better understand the whole process. As a former franchisor, I had participated in a couple of franchise expos, & I was embarrassed by a number of the competitors at the expo, & their sales tactics. Nevertheless, there were other legitimate franchisors there like myself, & it is fascinating you have the lovely companies that care alongside the companies that are out to make a speedy buck. Indeed I hope you will think about all this & think on it.
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