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Sabtu, 12 Februari 2011

Custom Lanyards Becoming Favourite Marketing Tool for Companies

In challenging economic times businesses are looking for low-cost but effective ways to promote themselves far beyond a trade show or other corporate event. Custom lanyards are an ideal medium for company promotions. A custom made lanyard has become a favourite promotion gizmo for companies little and large, with the costs of generating matchless lanyards affordable for all corporate budgets. Branding has moved beyond the brochure, business card and web-site to the lanyard around the neck of the worker and convention attendee.

The obtainable choice when ordering specially made lanyards is extensive and this ought to be carefully thought about before placing the order to have them made. There's numerous materials to choose from including printed polyester, a printed tube, printed satin as well as a printed reflective material. There's also attractive woven lanyards that can feature the name and logo of a company woven in to the fabric. The woven lanyards can also include custom embroidery. The width of the lanyard can range from 3/8 to one inch and can include logos and other branding.

The creative use of a custom lanyard can make it the ideal choice for company promotions. In any business situation where a name tag is necessary or necessary, a name badge held by a lanyard that has been printed or embroidered with the business name and logo is a valuable added bonus. A promotional giveaway is another great use for a lanyard displaying a company name and logo. In trade shows and conventions, lanyards can be given to potential customers with a long lasting reminder of the product or business.

There's also lots of choices to be made about what kind of clip will be used at the finish of the lanyard. Lanyards that are used to hold ID badges for workers and corporate guests most often utilize types of clips - the bulldog clip, the badge holder and the badge reel. The bulldog clip is a kind of clamp that can hold onto lots of things at the finish of the lanyard. The badge holder and badge reel are most often used for the durability of long term wear for the worker badge. Lanyards used for conventions can have clips known as lobster claws and j-hooks that both have fast release tabs.

In addition to the more traditional materials used in custom lanyards, a brand new type is gathering attention from businesses hoping to be more environmentally friendly and known for "going green." Some lanyard vendors are now offering custom made lanyards made of recycled plastic. The scientific name of this material is Polyethylene Terephthalate (PET). This creative product means that lanyards can be made from a recycled product and would serve as a great reminder of a company's dedication to a cleaner surroundings.

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